Though there are many social media sites more popular than LinkedIn, this social hub has a completely different atmosphere about it. The site focuses more on providing businesses the opportunity of creating professional connections with other businesses. Depending on the kind of business you operate, LinkedIn is among the most valuable social media channel to […]
Why Local Buzz is Vital for Your Business’ Digital Marketing Efforts
Due to the advancements in technology, more people are taking to the Internet to find businesses in their area. Instead of opening the traditional phone book, many people with smartphones are simply accessing search engines such as Google.
Marketing Sales Funnel: Creating Brand Advocates Out of Customers
As businesses everywhere know, a marketing sales funnel starts with enticing prospective customers and transforming them into satisfied customers. The funnel, however, doesn’t end there, for you should also encourage your customers into inviting other people into entering the marketing sales funnel. This is possible when you’re able to turn your satisfied customers into brand […]
Turn Satisfied Customers into Advocates with Social Media Optimization
Humans, by nature, are social creatures, and are far more likely to visit restaurants recommended by friends or relatives than to stumble across these establishments on their own. Some people even go further by asking opinions of others closest to them before making a simple purchasing decision. This is why fostering glowing reviews and recommendations […]
Create and Nurture Brand Advocates with Help from an SEO Consultant
In this day and age, it can be difficult to make yourself heard in the crowded market. This is because of the multitude of advertisements and commercials being spread around. If you want to make people notice your brand, you’ll need to put some effort. It is possible to get some help though; these days, […]
Digital Marketing Advice: How Brand Advocates Can Help Your Business
Advertising has always been an integral part of doing business. After all, people won’t be able to buy your products or hire your services if they don’t know you exist. The problem is, these days, it can be hard to make yourself heard among the din of competing advertising. People are bombarded by commercials daily […]
Effective Use of the Sales Funnel: Sustaining Customer Satisfaction
For businesses, the sales funnel model is a highly useful tool to convert leads into customers. It helps monitor the initiating stages of the sales process, so that it becomes possible to adjust specific strategies. Throughout history, businesses have been able to develop the sales funnel model, and savvy marketing professionals have learned to master […]
What Sets Social Media Optimization Apart from Mere Social Media Use?
Today, it’s a given that social media is a powerful online marketing tool. You’re probably using at least one for your business. The Social Times emphasizes the capability of social media by citing incredible statistics from various sources. 87 percent of small business owners have stated in a survey that social media helps their business, […]
SEO Consultant: Key Metrics for SEO Success Aside from Search Rankings
Any skilled SEO consultant would advise businesses and entrepreneurs to assess and regularly monitor how their online marketing efforts are doing. This is usually carried out through website audits to check site health, conversion, penalties, security, issues that need fixing, and other important factors. These will show how things are going and would in turn […]
Digital Marketing Tips: Optimization Essentials for E-Commerce Sites
E-commerce is a booming business and many self-made entrepreneurs are enjoying their ride to the top. If you’re planning to start your very own e-commerce business, you can’t expect to achieve success simply by launching a website. That’s actually a common misconception that only leads to poor sales, negative return on investment, and a lot […]
