Is your website being ranked #1 on Google? Does your website rank on the first page of Google usually? What if you were to check Google and see that your website isn’t on the first page, second page, but is ten or more pages back? This happens to many business owners each day. The business owners don’t know how this happened, but want to fix it. This is why having a Website Audit Report is essential.
What is Website Audit?
A website audit is a powerful tool that provides a professional review along with a detailed analysis of your website. The website audit includes a thorough keyword analysis. It will show you inbound links, link errors, and Meta description problems and even duplicate content analysis and much more.
Before you start any optimization campaign, a website audit is recommended. Wouldn’t you like to know the detailed information about your website? Consider 5 Star Brand as your Website Effectiveness Expert!
Who needs a Website Audit Report?
The core of your online marketing strategy begins with your website. SEO and social media optimization draw and redirect traffic back to your website, but if your website has optimization mistakes, then all your SEO and Social Media efforts are wasted. This is why it is essential to have a website audit report. The website audit report will track and follow the activity with your website, then report any problems to you immediately.
Your site probably shows defects in the eyes of Google every time they institute new updates. A website audit report is the first step in understanding how Google updates and those of the other search engines have degraded your ranking.
Google Algorithm Updates
The website audit report will protect your website from Google’s algorithm changes. Google is constantly updating and changing their algorithms in order to provide users with improved search quality and relevance.
Two of the major algorithms at Google are Panda and Penguin. In just two years Panda has updated over 25 times and Penguin has updated nearly 5 times. These updates try to target specific online issues but they generally effect all websites. If a website has low quality content or duplicate content, then Panda will mark the website as low quality in search results. Some of these websites even get eliminated from searches. You can prevent all this by just having a website audit report.
Be proactive and stay in compliance with all the new changes by having 5 Star Brand’s website effectiveness expert run a full report on your site.