Though there are many social media sites more popular than LinkedIn, this social hub has a completely different atmosphere about it. The site focuses more on providing businesses the opportunity of creating professional connections with other businesses. Depending on the kind of business you operate, LinkedIn is among the most valuable social media channel to consider. With the help of an SEO agency, you can further extend your reach and create more connections with other businesses.
Business-to-Business
Not all businesses focus sales to other businesses, yet it could vastly increase your revenues if you diversified in such a manner. Large businesses tend to spend a great deal of money for various products or services compared to individual consumers. For example, a small computer repair shop could be contracted by a larger corporation to supply a lot of computers and networking equipment. Instead of a $500 sale to an individual, this could work into more than a hundred thousand – depending on what the larger company needed.
Almost half of companies that prefer business-to-business practices admit to researching a company on LinkedIn before making purchases. More than half acquired customers from the social hub. It gives people a chance to learn more about an organization before committing to contracts or sales. It is this reason why many professionals and businesses utilize an SEO consultant. An optimized profile and practice can vastly increase the exposure of a company on LinkedIn.
Building Stronger Professional Connections
Many professionals and business owners frequently use LinkedIn to enhance business connections. Everyone from freelancers struggling to make ends meet to millionaires looking to expand their holdings, the website is a central hub for the career minded. As more than 40 million unique mobile visitors frequent the site monthly, the possibility is great to enhance connections with the right people. Without an SEO agency to help you set up your account, you could be missing out on many opportunities to expand the business.
LinkedIn is a steadily growing platform that has consistently grown year after year. If you want to get the most out of this experience, seek help from an SEO consultant, like those from 5 Star Brand, to help you make the profile more engaging. More than 40 percent of users on LinkedIn are millionaires; impressing some of these people may just benefit your business by increasing its revenue stream.
Sources:
35 Stupendous Social Networking Facts and Stats, meltwater.com
25 LinkedIn Facts And Statistics You Need To Share, business2community.com